Viva: A Two-Axis Multiple Master Typeface

Adobe Systems Incorporated, Mountain View, California, [Published date: 1993]. Softcover in wraps, [28] pp (unpaginated); 23 cm. Not stated first edition. Illustrated throughout with black and white and color typographic specimens, design diagrams, and applied examples; includes two fold-out panels. Good condition. White paper wraps have light bumping and creasing to edges and corners; previous owner's name and year in ink at upper right of front cover; mild surface wear with some light scuffing and soiling and minor handling marks. Binding solid (staple bound). Interior pages are clean and unmarked. Typography specimen booklet issued by Adobe Systems Incorporated to introduce Viva, a multiple master typeface designed by Carol Twombly. Developed as part of Adobe Originals, Viva represents early 1990s innovation in digital typography using PostScript multiple master technology, allowing interpolation across design axes. The booklet explains multiple master typefaces, demonstrating variations in weight, width, style, and optical size generated from master designs. Viva is presented as a display typeface with two primary axes capable of producing a wide range of typographic expressions from light condensed to bold extended forms. Illustrated with progressive design studies, sketches, development trials, and finalized letterforms, along with specimen settings and applied design examples. A representative example of early digital type innovation and Adobe's transition to parametric typography. Title: Viva: A Two-Axis Multiple Master Typeface Author Name: Adobe Systems Incorporated Location Published: Mountain View, California, Adobe Systems Incorporated, Mountain View, California: 1993 Binding: Wrappers Book Condition: Used: Good Size: 23 cm Type: Wrappers Categories: Art & Architecture Seller ID: 20260315019 Keywords: adobe viva, carol twombly, graphic design, type specimen, typography